Full screen scroll ads Large sticky ads Here are some other examples that I have experienced. Forbes.com double-whammies when you try to read an article on their site. First, you're faced with a full-page "pre-initial ad with countdown" - the countdown must be set to zero before you can jump to the article you want to read: Forbes Countdown And then when you finally get to the content you want to read, a video automatically starts on the article page itself: Forbes Audio Playback Ads In the example below, see the Wall Street Journal article on how Google plans to block ads. Noticed the pop-up ad on the page? (
A little ironic, huh?) Wall Street Journal pop-up ad Google's support of these Coalition for Better Ads standards leads to the release next year of a version of the Chrome browser that will stop serving ads (including ads owned or served by Google) on jewelry photo editing service websites. Non-compliant web. This feature will be enabled by default on both desktop and mobile versions of Chrome. Since Chrome is the most popular browser, with over a billion users, every business needs to re-evaluate the type of ads it puts on its site - starting today. Why the change? There are a variety of reasons for this massive change in how Google identifies and evaluates intrusive ads.
First, we are moving more and more towards a mobile-centric world. Companies competing for potential customers are trying to improve the mobile user experience – and Google encourages this. Second, studies show that consumers do n't like intrusive and obnoxious ads. When delivering search engine results, Google's mission is to provide users with a list of websites that provide great information and experience. Intrusive advertisements on websites can frustrate users and cause them to leave offending sites sooner.